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Griot

AI assistant for sales.

Find a path into your best accounts.

A second brain, engineered for sales.

Trained on your playbook and CRM data, Griot can identify strategic initiatives and key decision makers to help you break into large accounts with a message that resonates.

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Griot

Pinpoint accounts that matter.

  • Strategic Initiatives – key accounts with initiatives you can sell to.

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  • Key People – map out your buying committee.

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  • Continued Growth – find accounts with key growth indicators, like recruitment surge or new office space.

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  • Continued Innovation – find accounts who launched new products that can increase your value proposition.

Speak your accounts language.

  • Company Overview - Learn their core business model, number of employees, HQ locations, and industry terminology.​

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  • Financials and Competition – Understand company performance, key areas of growth, and competitive threats.

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  • Business Strategies – Decide which strategic initiative gives you the best selling point; initiative, description, risk & capabilities, and likely owner.

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  • Exec Top of Mind – Open the conversation by being up to speed on what execs care about – exec news and thoughts.

Craft outreach that resonates.

  • Value Propositions – Resonate by tying your specific value with what matters to the individual.

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  • Case Studies – Resonate by bringing in testimonials similar in industry or use case.

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  • In the News – Resonate by bringing in relevant updates like recent growth, company changes, or continued innovation.

A timely brief for meetings

  • Never miss prep – Decide when you’d prefer to be briefed on meetings, whether before the meeting or in the beginning of each day.

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  • Work the room – Map out how to talk to each individual on with information about them, delivered straight to you.

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  • Nail discovery – Practice relevant discovery questions that matter to attendees in the meeting.

Set up a meeting to get started.

Griot’s other functional settings.

Marketing, Customer Operations, Software Engineering, Product R&D, Supply ChainRisk and Compliance, and Talent and Organisation (incl. HR)

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